Barnes & Noble, the largest bookseller in the US, has recently announced that it has suffered losses in the arm of its business that includes sales of its e-readers and e-books. The company has significantly invested in this part of its business in recent years and so the figures are sure to be disappointing – especially as they include sales from over the holiday period.
There is even suggestion that the company might start to withdraw from certain aspects of this side of its business, and focus more on building deals with other tablet produces over content they control rather than focusing on their own Nook tablet.
One of the reasons given for the losses suffered is that while tablet sales grew over the holiday period, people chose to go with other providers – Barnes & Noble have found it difficult to extend their market outside of their existing customers. With this in mind, a renewed focus on content rather than physical devices seems to make sense, although what action the company is planning to take is not yet clear.